Company:Dongfeng Fengshen

From HandWiki
Aeolus (Dongfeng Fengshen)
Fengshen logo.jpg
Product typeAutomobile marque
OwnerDongfeng Motor Group
CountryChina
IntroducedJuly 2009
MarketsChina, Venezuela
Websitedfpv.com.cn
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Aeolus (Dongfeng Fengshen) is an automobile marque owned by the Chinese automaker Dongfeng Passenger Vehicle Company, a division of Dongfeng Motor Group. The brand was launched in July 2009 using the Fengshen name,[1] and was later renamed to Aeolus as the English name, while the Chinese name remained the same (Chinese: 风神; pinyin: Fēngshén).

Some of its products are based on those of PSA Peugeot Citroën, such as Fengshen L60, launched by Dongfeng Peugeot-Citroën in 2015.[2]

History

Dongfeng Fengshen H30 as racing cars

The Fengshen name was first used as a vehicle model name by Yunbao Automobile, a joint-venture set up by the Taiwanese Yulon Motor. During the late 1990s, Nissan of Japan was formally added as a partner in the Yunbao joint-venture which resulted in the first Fengshen, the Yunbao Fengshen 7200, a rebadged model line based on the Nissan Bluebird U13 that was launched in the Chinese market in 1998. Later in 2003 Nissan bought Yulon’s share in the joint-venture which became Dongfeng-Nissan, and later the Fengshen name was chosen to become the name of the new sub-brand.[3]

The first Fengshen production model, an A-class four-door sedan called the Fengshen S30, was unveiled at the Auto Shanghai motor show in April 2009[4] and went on sale in China in July 2009.[1]

In June 2010 Dongfeng began construction of an engine plant in Hebei province for the manufacture of self-developed engines for Fengshen vehicles.[5]

The Fengshen H30, a mid-sized five-door hatchback, was officially launched in January 2011.[6] The Fengshen H30 Cross, a compact five-door SUV, made its debut at the Auto Shanghai motor show in April 2011[7] and went on sale in China in the same month.[8] The Fengshen A60, a compact sedan based on the Nissan Sylphy, made its debut at the Auto Guangzhou motor show in November 2011[9] and went on sale in China in March 2012.[10]

In April 2012 Dongfeng announced that it would establish a multi-brand dealership network across China selling Fengshen, Dongfeng Fengxing and Zhengzhou Nissan vehicles.[11]

Fengshen vehicles went on sale outside China for the first time in August 2012, when the marque was launched in Venezuela.[12]

Products

The current Fengshen range comprises the following models:[13]

  • Fengshen E30L, a citycar
  • Fengshen Yixuan (D53), a compact sedan
  • Fengshen H30, a compact five-door hatchback
  • Fengshen S30, a subcompact four-door sedan based on the platform of the Peugeot 307[14]
  • Fengshen A30, a subcompact four-door sedan
  • Fengshen A60, a compact four-door sedan available with a 2.0 litre engine[15]
  • Fengshen E70, an electric compact four-door sedan based on the A60.
  • Fengshen L60, a compact sedan based on the platform of the Peugeot 408[16]
  • Fengshen A9, an executive four-door sedan
  • Fengshen H30 Cross, a subcompact five-door CUV
  • Fengshen AX3, a subcompact five-door CUV
  • Fengshen AX4, a subcompact five-door CUV
  • Fengshen AX5, a compact five-door CUV
  • Fengshen AX7, a compact five-door CUV[17]


Fengshen products currently in development include a large MPV[18] and an electric powered city car.[19]

Sales

Fengshen products are currently sold in China and Venezuela.

Calendar year Total sales
2009 22,000[1]
2012 60,200[20]
2013 80,077[21][note 1]

Notes

  1. China only.

References

  1. 1.0 1.1 1.2 "Dongfeng offering own-brand sedans". China Daily. 8 February 2010. http://www.chinadaily.com.cn/cndy/2010-02/08/content_9441353.htm. Retrieved 27 January 2013. 
  2. "PSA Peugeot Citroën in China (a PSA Press Kit)". PSA Peugeot Citroën. April 2015. http://media.groupe-psa.com/en/download/article/node-field_download_files-459069-0. 
  3. "China Car History: Yunbao YB6470". https://carnewschina.com/2012/04/03/china-car-history-yunbao-yb6470/. 
  4. "Dongfeng set to roll out Fengshen S30 car". Gasgoo. 8 May 2009. http://autonews.gasgoo.com/china-news/dongfeng-set-to-roll-out-fengshen-s30-car-090508.shtml. Retrieved 27 January 2013. 
  5. "Dongfeng Motor starts to build engine plant". Gasgoo. 27 June 2010. http://autonews.gasgoo.com/china-news/dongfeng-motor-starts-to-build-engine-plant-100627.shtml. Retrieved 27 January 2013. 
  6. "2011 Dongfeng Fengshen H30 launched". Global Times. 18 January 2011. http://www.globaltimes.cn/autos/editor-picks/2011-01/613905.html. Retrieved 28 January 2013. 
  7. "Premiere Showroom". China Daily. 22 April 2011. http://www.chinadaily.com.cn/cndy/2011-04/22/content_12374040.htm. Retrieved 27 January 2013. 
  8. "Dongfeng-Fengshen H30 Cross Listed & Priced in China". Car News China. 28 April 2011. http://www.carnewschina.com/2011/04/28/dongfeng-fengshen-h30-cross-listed-priced-in-china/. Retrieved 27 January 2013. 
  9. "Dongfeng-Fengshen A60 debuts at the Guangzhou Auto Show". Car News China. 21 November 2011. http://www.carnewschina.com/2011/11/21/dongfeng-fengshen-a60-debuts-at-the-guangzhou-auto-show/. Retrieved 27 January 2013. 
  10. "Dongfeng Fengshen A60 listed & priced in China". Car News China. 29 March 2012. http://www.carnewschina.com/2012/03/29/dongfeng-fengshen-a60-listed-priced-in-china/. Retrieved 27 January 2013. 
  11. "Dongfeng planning to set up multi-brand dealers". Gasgoo. 6 April 2012. http://autonews.gasgoo.com/china-news/dongfeng-planning-to-set-up-multi-brand-dealers-120406.shtml. Retrieved 27 January 2013. 
  12. "Dongfeng begins export of self-developed Fengshen". China Daily. 20 August 2012. http://www.chinadaily.com.cn/bizchina/2012-08/20/content_15689727.htm. Retrieved 27 January 2013. 
  13. "Brands". Dongfeng Motor Corporation Passenger Vehicle Company. http://www.dfpv.com.cn/fs/brands.html. Retrieved 27 January 2013. 
  14. "Dongfeng-Fenshen S30 will hit the China car market on March 28". Car News China. 22 January 2013. http://www.carnewschina.com/2013/01/22/facelifted-dongfeng-fenshen-s30-will-hit-the-china-car-market-on-march-28/. Retrieved 27 January 2013. 
  15. "Dongfeng Fengshen A60 makes market debut". Gasgoo. 29 March 2012. http://autonews.gasgoo.com/china-news/dongfeng-fengshen-a60-makes-market-debut-120329.shtml. Retrieved 27 January 2013. 
  16. "Dongfeng Fengshen L60". http://chinaautoweb.com/car-models/dongfeng-fengshen-l60/. Retrieved 4 May 2015. 
  17. "Dongfeng AX7 SUV". http://chinaautoweb.com/car-models/dongfeng-ax7-suv/. Retrieved 4 May 2015. 
  18. "Spy Shots: new large MPV from Dongfeng". Car News China. 27 July 2012. http://www.carnewschina.com/2012/07/27/spy-shots-new-large-mpv-from-dongfeng/. Retrieved 27 January 2013. 
  19. "Spy Shots: Dongfeng working on small EV". Car News China. 10 August 2012. http://www.carnewschina.com/2012/08/10/spy-shots-dongfeng-working-on-small-ev/. Retrieved 27 January 2013. 
  20. "Majority of manufacturers in Chinese automobile market fail to meet sales targets for 2012". Gasgoo. 23 January 2013. http://autonews.gasgoo.com/china-news/majority-of-manufacturers-in-chinese-automobile-ma-130123.shtml. Retrieved 27 January 2013. 
  21. "2013 Passenger Vehicle Sales by Brand". China Auto Web. 15 January 2014. http://chinaautoweb.com/2014/01/2013-passenger-vehicle-sales-by-brand/. Retrieved 4 March 2014. 

Further reading

External links